Summer 2009

Lonnie is Professor of Marketing and the Joan and David Lincoln Professor of Applied Business Ethics in the W. P. Carey School of Business. He also is President Emeritus of the ASU Foundation, where he served for 23 years. He consults nationwide with a number of non-profit organizations and has published numerous articles in business journals. His research and interests include non-profit marketing and non-profit fund raising.

 Lonnie was interviewed by ASURA's Video History Project team on January 13, 2006. Both the full interview and a short clip from the interview are available for on-line viewing..